Asia Assignments

Happy Lunar New Year!

It’s the first week of the Chinese Lunar New year which began 3 days ago on Sunday (25th January). This is the year of the Metal Rat. In the Chinese Zodiac it is said that ‘On the surface the Metal Rat appears positive and confident, but deep down they can be troubled by worries that

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4 ways to look like an international shooter.

I see a lot of photography. LOTS. Through judging, reviewing, blitzing, and editing folios & websites there are many recurring themes that come up and understandably one of them is travel. Even when I ask photographers the billionaire question (what would you do if you had limitless money?) a regular answer is ‘Travel and shoot’ Let’s face

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How to get in front of award winning creatives

It’s a well known fact amongst agents and photographers alike that if you shoot an advertising campaign that then goes on to win a big fat juicy award or two, such as a Cannes Lion, or a D&AD pencil, you’ll be getting lots of calls from new clients. Sure, you should definitely be entering good

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CA+ is back, and here’s why you should go

When I was repping photographers I would scoot over to Singapore (and Hong Kong, and beyond) several times a year. Heading off for a sales trip was always a feat of co-ordination and planning. Appointments had to be made with as many people as possible, which, because they are mostly creatives, is a little like herding

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Build it and they will come

Just before Christmas a car crashed into my house. The driver lost control on the bend, over corrected, narrowly missed three terrified joggers, ploughed through our front garden taking with it a mature Camelia, a Daytura, an old rose and a 12 ft Nikau Palm before hitting the wall of the room in which I’d

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Are you expecting the world from your agent?

I’m currently co-chairing Creative Asia Plus, the first folio review programme in Asia. The event is on in just 2 weeks so we have been receiving a flurry of Emails from photographers around the world who are keen to come to Hong Kong to take advantage of meeting so many creatives from around Asia in one

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Interview #1- Kelly Pon, CD of BBH Shanghai

Last year I interviewed a series of creative directors and art buyers based at top ad agencies in Asia. I wanted to understand from their perspective how they chose photographers for jobs, how much influence their clients and teams had, and what kind of photography was inspiring them. I first met the lovely Kelly Pon when she

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Christina Force | T/A Thunk Ltd. | Titirangi | Auckland, New Zealand

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