I’ve just seen the ‘Fear No Power’ exhibition at the National Gallery Singapore and it was, as most good art is, a timely reminder of the power of concept. The five Southeast Asian women featured in this exhibition are all using art to communicate singular political and social messages. There’s no fluff. It’s opinionated, purposeful work that
Most Recent
The hero superpower
This year I’ve worked with some incredible storytellers and photojournalists – photographers who shoot for New York Times, Sunday Times, National Geographic and Conde Nast, and who are chasing more work in the ad world. (Perhaps that resonates with you) There are a few key differences between those worlds, and one of them can be
How photography saved me
‘Your dad has a few days to live’, is the call I got in January, the beginning of summer in New Zealand. I booked a flight to England and flew out the same day, arriving 27 hours later in Newcastle Upon Tyne, where I was immediately driven to his care home. We ended up sitting with
Be a fearless leader
What do you do when you’re trying to get more work? Do you line up a load of tests? Experiment with new current lighting trends? Get some more of those essential lifestyle images made (cue the family around the campfire), or the reflective object shots in the studio? There’s nothing wrong with this – it’s
How NOT reducing our price got the client promoted
‘We’re so sorry, we wanted to work with you guys but your costs came in too high and we’ve gone with a photographer in Australia.’ I was an agent for 20 years and it wasn’t the first time I’d heard those words. In fact, if you’re an advertising, editorial or commercial photographer, you’d know it’s
The curve balls which freeze you
When did you last send an Email blast to your audience? Last week? Six months ago? A year? Never? Maybe you DID have a system but then you got busy (yay!) or life got in the way (uugh) and you’re paralysed or struggling to get started again. Me too. Guilty as charged. My last Email
The power of intention
I used to rep a photographer who refused to cast individual people for shoots if they were to play a couple, or a family. ‘The chemistry just won’t be there, and we’ll see it in the images’ he’d say, unwavering. So we’d cast entire families, real couples and real friends. We always built that into
Marketing
Folios & Editing
Finding Direction
Asia Assignments
Personal Work
Closing the deal
Most Recent
Case studies
Interviews