Charisma is overrated

25 April, 2021

There’s a rumour out there that building great relationships with people in the ad world, getting them across the line on estimates, and continuing to work with them requires a certain amount of charm.

It explains why I hear lots from photographers who curse their genetics and wish they were more charismatic.

But it’s not true.

Turns out the most successful people in the world, in ANY industry, have conviction. Oodles of the stuff.

In his recent podcast interview on ‘Hello Monday‘ Suneel Gupta, author of the book ‘Backable’, explained that he interviewed hundreds of decision makers and successful people, and surprised even himself with the results.

All you have to do is believe in yourself. Utterly. Whole heartedly.

If you genuinely believe you can become a renowned international advertising photographer, or a sought after artist, or an Oscar nominated film director, you can do it.

But you can’t trick yourself.

You must feel it in your gut. There must be no doubt.

How much conviction do you have in your ideas, your vision, and yourself ?

In my talks at Palm Springs Photo Fest this week I’ll touch on this, amongst more practical ways to break into new territories and smash your own invisible ceiling.

Join me as I present two of the four seminars, Target New Territories, and Cracking The Asian Market, starting Tuesday (Monday USA). You can find out more over on my events page