Folio reviews

Post review blues

If you’ve ever had your folio reviewed, whether at an event, online, or done the rounds of ad and design agencies, you may have experienced that wonderful post review euphoria. (They LOVED my work! They even contacted me! I am complete! ) But after the trillions of briefs failed to fly in the door (wait

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Who are your people?

As I write this Email I’m sitting at the Sherwood Hotel in Queenstown, New Zealand. The mountains beyond the veggie garden are snow clad. Firewood is being chopped somewhere in the distance. The music is damn good. I could have stayed at the more expensive Hilton Resort and spa. But this is my kind of

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There’s always another shot to add

It’s easy to find excuses not to make yourself visible, or take that step to contact ideal potential clients, or dream photo reps. One of the best ways to do this is to procrastinate. To delay or postpone something because it’s boring, unpleasant, or scary. A hurdle if you will, that gives you an excuse

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5 ways to ace an online folio presentation

In the last 12 months the only way to meet with many creatives, art producers, photo editors and agents has been online, often via Zoom. Even here in the Southern Hemisphere where we’ve had relative freedom, many clients have changed how they work, and may not be in the office as often as usual. In

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Hidden opportunities

There’s a secret beach near where I swim. It has cathedral sized caves set into the cliffs with natural pillars and deep blue green pools which turn black as they disappear into the gaping darkness. I call it the Magic Kingdom. My hubby calls it Narnia because it’s only accessible through a hidden cave, and

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How to get in front of award winning creatives

It’s a well known fact amongst agents and photographers alike that if you shoot an advertising campaign that then goes on to win a big fat juicy award or two, such as a Cannes Lion, or a D&AD pencil, you’ll be getting lots of calls from new clients. Sure, you should definitely be entering good

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Are you expecting the world from your agent?

I’m currently co-chairing Creative Asia Plus, the first folio review programme in Asia. The event is on in just 2 weeks so we have been receiving a flurry of Emails from photographers around the world who are keen to come to Hong Kong to take advantage of meeting so many creatives from around Asia in one day.

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