‘Commercial work? Why would I want to see commercial work?’ The CD of a large New York ad agency looked thoroughly perplexed when asked about sharing commercial work on a photographer’s website. This was in a private Q&A I ran for my clients, and the answer didn’t surprise me at all. The fact is that
Personal Work
7 crucial reasons to talk about your personal work
If you work for discerning visual people in the advertising world you’ll know that personal work is the marketing back bone of your practice. (If you didn’t know that, now you do. It’s a non-negotiable habit of highly successful photographers). But something that may be missing from your personal work is a well articulated introduction.
What kind of bus do you want to drive?
In August I talked A LOT about driving your own bus. So what kind of bus do you want to be driving? Is it a vintage model with loads of character and charm and a quirky crew? Or a slick stretch limo with a champagne bar for the celeb guests? Perhaps a Tesla vehicle with
The Bangkok Curveball
Patpong, Bangkok. The red light district. It’s dark except for the cacophony of flashing signs and pools of light as doors open into sweaty bars. Sue Stubbs and I are weaving our way through a throng of mostly men, and into the bowels of a seemingly never ending warren of alleys. We try not to
You don’t know what you’re doing
I was sitting in a dark theatre, entranced by the black and white portrait on the screen. A freckle-faced Irish child with wonky teeth and a cloth cap crinkled his eyes as he looked into the lens of Dorothea Lange. It was 1954 and Lange had been on assignment for Time Life Magazine when she
New fences, old fences
We stood on an almost empty parking lot outside a Rotorua hotel staring up at the distant windows, some with faces peering out, some of those offering a resigned wave to possible relatives or friends. Between us and the building were two soldiers and a 10ft high fence. We were collecting our daughter from her
Marketing
Folios & Editing
Finding Direction
Asia Assignments
Personal Work
Closing the deal
Most Recent
Case studies
Interviews