Finding Direction

One on One

4 steps to win the heart of a photo rep

A few weeks ago I received an Email from a photographer: ‘I have to know, Christina. Why didn’t you ever rep me?’ OMG. This poor photographer had been hanging onto my ‘rejection’ for 10 years. Holy moly. Admittedly his dog had just died, he was having a few stiff drinks and he was feeling VERY

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Find your inner Bruce Marigold

I want to introduce you to Bruce Marigold. (We’ll get to David later). Bruce is a pen name my husband has invented for a script he really wanted to write, but with which he didn’t initially want his name associated. (Oh damn- there goes that secret). He wanted to be completely free to explore an

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Seven quick holiday reads for photographers

It’s that funny old week between Christmas and the new year. In Auckland everyone is on holiday although summer is being obnoxiously evasive, dammit. Oh hang on, here it is. Oh and it’s gone again…. Wherever you are, if you’re a photographer and thinking about 2017, you might want some reading material. (For, you know,

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How to get paid to shoot what you love

The other day I had a bit of an Aha moment. There I was, trying to think of names for my new 8 week Bootcamp. I was endeavouring to come up with all sorts of clever ways to explain how I uncover photographers’ essence, help define who they are, show them how to them reveal their own authenticity, and change their

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The power of commitment

Working in a beautiful and inspiring environment is something I have always strived for, so working from my leafy courtyard in Venice, California, where I’ve been based for the last month, has been amazing. Whilst here I’ve met with some of the photographers I’ve been mentoring. Some of them live here (and what wonderful hosts

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Build it and they will come

Just before Christmas a car crashed into my house. The driver lost control on the bend, over corrected, narrowly missed three terrified joggers, ploughed through our front garden taking with it a mature Camelia, a Daytura, an old rose and a 12 ft Nikau Palm before hitting the wall of the room in which I’d

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Pictures in Your Head?

It’s a pretty well known fact that many photographers suffer from varying degrees of dyslexia. Lesser known is the number of photographers (let alone adults in general) negotiating the complexities of life with Aspergers, a higher functioning form of Autism. Yet every time I run a workshop, and at most association meetings, there is at least one photographer in attendance

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