advertising photography

If you’re floundering or doubting

If you’ve been following me for a while, or working with me, you’ll know that I am obsessed with personal work as a vital part of a photographers practice. Not only because it’s a way to flex your creative muscles, push yourself harder and remind yourself why you did this in the first place. But

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Your clients aren’t buying a pretty picture.

This morning I’ve been Blitzing work by a food photographer. I have been getting hungrier and hungrier as I salivate over the most tasty looking shots (ALWAYS a non-negotiable deal breaker with food photography). Luckily I’m heading out to a lunch meeting soon. When I was an agent I repped 2 food photographers. Wherever possible

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Are you working with ‘meatloafs’?

‘Meatloafs’. That’s the word a photographer recently used to describe some of his more frustrating clients who work in the sports world. It’s not surprising really. Many people who book photographers direct are non-visual. And it’s not limited to ex-rugby players. Marketing managers, event organisers and corporate executives are simply not (usually) terribly visually eloquent.

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The outsiders

Being an outsider has been conditioned into me from the day I was born. It was the norm. I grew up in a working class suburb in a wealthy town in the South of England. My parents were Geordies (from the North East) so we had no relatives nearby. Later, I met my Aussie husband

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CA+ is back, and here’s why you should go

When I was repping photographers I would scoot over to Singapore (and Hong Kong, and beyond) several times a year. Heading off for a sales trip was always a feat of co-ordination and planning. Appointments had to be made with as many people as possible, which, because they are mostly creatives, is a little like herding

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What makes you happy?

One of my clients recently won a grant to attend a New York workshop with one of her heroes. After announcing her dates in my programme community group, some of my New York clients rallied together and just this week hosted a meet-up with her in a Brooklyn studio. Imagine landing in a foreign city

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All you need is inside you

A few days ago I received a holiday/ Christmas wish list from somewhere photographically inclined, and it listed, predictably, mostly equipment, cameras and helpful software. I think I ditched it. When photographers, even my beloved clients, start talking to me about gear, I ‘glaze over’. It’s not my zone of genius. I’m done being a

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