marketing for photographers

The secret of confident photographers

Are you struggling with lack of confidence?   lf so you’re not alone. I hear this all the time from photographers and today I want to let you into a secret.   Photographers who seem confident are probably NOT ‘confident’. They may not believe in themselves. (Deep down most people don’t). They’re probably as sh*t scared as

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Would you let yourself in?

Last Sunday I went to the Leigh Bowery exhibition at the Tate Modern in London.   A performance artist, fashion designer, and all round creative genius, Bowery was an iconic larger-than-life figure who featured in ballets, on catwalks, and was often called ‘Modern art on legs’. He was very much part of the London and New York

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3 reasons you might not love what you do

I’m currently in England, and still hearing from the Marrakech project makers , some of whom have already jumped straight their next client production.   The most successful photographers in the world love doing what they do whether it’s personal work or paid work.   And let’s be clear- they do BOTH.   They put the same

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It takes a village

Last week in Marrakech we ran our fourth location Series Project- this one in Marrakech, Morocco.   Making things happen in this country is challenging.   The drivers have their own particular view on where they are driving and where they are stopping (you can read my last Email about my own experience here).   And

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You’re the boss

‘You cannot stop in this many places!’ yelled the driver at the photographer with me in the car. This is not how it is done! We go to ceramics place instead!’   I’m writing from the snow sprinkled Atlas mountains in Morocco. Yesterday we woke up in a tent in the Sahara, having arrived by

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Are you leaving money on the table?

Imagine not having any legal rights to your commissioned work, and having to hand over full ownership to any client (who could then make money on-selling your images to another party). That would suck. Especially if you’re making nice work for them. Maybe you’ve been there. In some industries it’s the norm. Luckily, most countries

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Are you happy with where you’ve found yourself?

“I wish I had the courage to live a life true to myself” This is the number one most common regret shared by people at the end of their life, as studied and researched by Doctor Gabor Mate, a specialist in the human condition-  particularly when it comes to life’s regrets and unfulfilled potentials. He

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