Marketing

Sold!

Apologies for the absence of recent posts. I’ve been trying to find words to explain the feeling of selling my ‘baby’ of 16 years, and the first photographer’s agency in New Zealand, The Collective Force. Not that I’m sad- I am over the moon that the business will continue with a new lease of life.

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Enter the Dragon

Happy New Year! Most of my Chinese clients and friends are on holiday today, celebrating this auspicious time of year with their families and a cacophony of very loud fireworks. (I was in China during one New Year and thought World War 3 was taking place outside my hotel room window- the booms and crashes

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A week in the life of a Folio Consultant….

Well that was the week that was. Over the past week I prepared for and held two workshops on sales and marketing and quoting and negotiating, to a full house at Studio Lumiere, in liason with the AIPA. I sourced photographers and prepared folios for some really lovely briefs- one from Australia, two from Japan

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Shoot the Agent

Earlier this year I received an Email asking me to be a judge for the International Photographers Association Lucie awards. ‘Sure’ I said ‘You realize you’ll have to fly me to New York as I do live in New Zealand?’ ‘Oh no,’ they said. ‘Technology is so fantastic these days all our judging is done

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Christian Mushenko, Sydney

Bending, bubbles and bios

A couple of weeks ago I was doing an Astanga yoga workshop which involved getting up at 5.30 every morning and sweating for 2 hours- after which I (surprisingly) felt amazing. The upshot is that by about 8.30pm all I wanted to do was sleep. As a delay tactic one evening I decided to soak

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Touch me, feel me

I wanted to start this blog straight after the Image Nation conference in Auckland but I was so swamped with calls from photographers wanting help with their folios that it’s taken until now to get my act together. And even this is only due to the recent publication of Capture Magazine which has an article

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